May 28th Breakout Sessions Speaker

  •  
  • Name: Liu Xiaoyan
  • Title: Director of Business Analysis Office, Business Support Dept.
  • Company: China Mobile Group Neimenggu Co Ltd
  • Topic: Activate the Data Assets and Move Forward to the Operation with
               Deep Insights - Experience Sharing of Mid and High-end
               Customers Retention Based on the Business Analysis System

  • Presentation Abstract:
    • IT Department:

        How to build up IT infrastructure from data perspective, how to promote teamwork during
        the implementation process, how to support business units in the process of using the data
        warehouse and how to guide business units to raise their requests, all based on data
        warehouse.

        Case study:
        Gains and learnings from the process of deploy the model to prefecture-level cities.

    • Business Unit:
        Business issues at the initial stage, IT support and assistance obtained, effects and

        improvements achieved. More requests raised.

        Case study:
        Gains and learnings from the process of implementing mid- and high-end model projects.


  • Speaker Bio:
    Ms. Liu graduated from Inner Mongolia University. She is now an on-job postgraduate at Beijing University of Posts and Telecommunications (BUPT). With more than 10 years of rich experiences in technical and marketing business analysis in the field of telecom operation , she is currently serving as the Director of Business Analysis Office, Business Support Dept. of Inner Mongolia Mobile. The Business Analysis Office, as an important unit of the Business Support Dept., mainly oversees the business management, data management and related analytical work for the operational analysis supporting system, providing support and guarantee for the development of mobile business in the region.

 


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